Tag Archives: reality shows

Talent Online – Virality Drives Success

A talented performer making it big. Yeah, no surprise that. But internet virality, elevating one to the status of a phenomenon in little time, that’s what the internet has become about. We’ve heard the story more than once in recent times, and Web 2.0 has been nothing short of a boon for bringing talent to the fore.

Not so long ago, we saw the rise of pop singer, Colbie Caillat. After a couple of failed attempts on the reality TV show – American Idol she went on to upload videos of herself on MySpace, and before she knew it, she had a major fan base online.  A Universal Record contract was soon in the offing leading to a record-breaking solo career as well as collaborations with the likes of Jason Mraz and Taylor Swift.

Extending online discovery to genres like comedy, we’ve seen the likes of Brooke Brodack a.k.a Brookers who rose to stardom on the WWW with a host of online videos that popularized her. In 2005, a 20-year old Brooke began to post comic videos of herself in the name of “Brookers” and by 2006 she was the most subscribed comedian on YouTube. Her most popular video – Crazed Numa Fan!!!!, brought her instant success and soon she had her own YouTube channel with over 50 million views to her credit. Since then she has collaborated with various artists and comedians.

This successful trend of posting material online has got people making videos of themselves and uploading them by the dozen. However, talent backed with perseverance, is a must to make it big – which I shall focus on in my next post.

So go on, leave your thoughts, feedback and I’ll soon get back to you about it.

-Aparna
H’Appy Tallenger

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Let A Million Talents Bloom

Talents are as myriad as individuals around the globe. I have seen people with amazing skills, which if cultivated, would fulfil their life’s purpose. The misfortune being most of them fail to achieve their potential because they don’t know where to begin and don’t get encouragement that help in shaping and grooming their talent.

 Going deeper one finds a correlation between the opportunities for a particular skill and the number of people who pursue that skill. For example, if I see a future in the talent that I possess and which the external world values and thereby allows me to gain some recognition or compensation, I will pursue it. Performing arts – singing, music and dancing are very good examples of such skills. There are a number of platforms and opportunities and people end up pursuing these talents aggressively.

 In comparison to performing arts, visual arts, literature and many other amazing skills lack scope to inspire individuals to pursue them. The future sometimes appears bleak for these talents making one wonder if we will end up becoming a planet of dancers. The reason for the explosion in performing arts is obvious. Reality shows like America’s Got Talent, American Idol and other pop cultural phenomenon offer big time opportunities for talented dancers and singers. Kelly ClarksonSusan Boyle and Jean Martyn are shining examples who achieved fame through these platforms. On the other hand, people becoming famous for other talents are a rarity. There are only a few success stories and platforms that fuel these opportunities and I will discuss some of them in my next post.

 It’s time we give all types of talents their due.

 -Prerna
(Tenacious Tallenger)

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